Interaction-Studio-Accredited-Professional Questions - Truly Beneficial For Your Salesforce Exam (Updated 77 Questions)
View All Interaction-Studio-Accredited-Professional Actual Exam Questions, Answers and Explanations for Free
NEW QUESTION 20
What three components can a web developer define by pageType?
- A. Capturing Attribute
- B. Item Actions
- C. Campaign
- D. Content Zones
- E. Goals
Answer: A,B,D
NEW QUESTION 21
What are two types that real time interaction management helps marketers to personalize the customer
- A. Data Storage
- B. Orchestration
- C. Data Aggregation
- D. Next best Action
Answer: B,D
NEW QUESTION 22
What three components are defined by the developer in the Sitemap?
- A. Campaigns
- B. Promotions
- C. Content Zones
- D. Events
- E. Page Types
Answer: C,D,E
NEW QUESTION 23
What is the rule criteria that you can use in the segment creation process?
- A. Dimensions
- B. Social mentions
- C. Email click throughs
- D. Actions
Answer: D
NEW QUESTION 24
If a developer needs to test a website where a beacon from a different dataset has been deployed, which feature of the Evergage Launcher needs to be enabled to simulate?
- A. Force SDK URL
- B. Inject SDK
- C. Campaign Debugger
- D. Developer tools
Answer: A
NEW QUESTION 25
In the user interface what is the visual representation of the data about a single visitor including preference?
- A. Single view of customer
- B. Unified view of customer
- C. unified customer profile
- D. Single source of truth
Answer: C
NEW QUESTION 26
What three things does a developer code in web template?
- A. Defining what can be configured in a campaign
- B. Set the control group percentage
- C. HTML and CSS for controlling appearance
- D. Client side instructions for rendering
- E. Campaign qualification rules
Answer: C,D
NEW QUESTION 27
What are two ways to populate the interaction studio catalog? [check]
- A. Email pixel
- B. Third-party integration
- C. Web sdk
- D. ETL Feed
Answer: C,D
NEW QUESTION 28
What is the interaction studio terminology for the collection of products and content as well as related categories, and tags - such as brand, gender, style, keyword and author?
- A. Dimensions
- B. Directory
- C. Catalog
- D. Channel
Answer: A
NEW QUESTION 29
ETL feeds must follow explicit specifications and requires which type of file format?
- A. TextDocs
- B. Binary
- C. CSV
- D. JSON
Answer: C
NEW QUESTION 30
Which data feed integrates external system data into a user's profile levargaing identity attributes?
- A. Catalog Feed
- B. Interaction feed
- C. Identity feed
- D. User Feed
Answer: D
NEW QUESTION 31
A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?
- A. IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify
- B. IS uses probability matching to determine if two or more profiles represent for user identity
- C. IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources
- D. IS users third party software to match anonymous and knows identifies
Answer: D
NEW QUESTION 32
The sitemap provides the functionality that enables IS to identify which three items?
- A. Page types
- B. Templates
- C. campaign
- D. attributes
- E. content zones
Answer: A,D,E
NEW QUESTION 33
When does site mapping happen during the implementation process?
- A. At the beginning of the build phase since it is the basis for the rest of the implementation
- B. It can happen at any point since it is unrelated to the rest of the implementation
- C. At the end after everything is defined in the system
- D. In the middle after certain components like the catalog have been populated
Answer: D
NEW QUESTION 34
How does interaction studio deliver technical value to marketers? [Check]
- A. By providing a cloud-based application designed to help salespeople sell smarter and faster
- B. By listening to customer signals, understanding customer intent, and acting accordingly
- C. By providing a platform to manage, schedule, create and monitor content
- D. By providing a cloud-based unified e-commerce platform with mobile, AI personalisation, order management capabilities, and related services for B2C
Answer: B
NEW QUESTION 35
How does a developer share web templates from one dataset to another?
- A. Deployment manager
- B. Clone
- C. Download to zip file, upload zip file
- D. Copy
Answer: C
NEW QUESTION 36
Which feature allows a business user to overlay campaign creation and editing directly on their website?
- A. Visual Editor
- B. Web SDK
- C. Javascript Beacon
- D. Web Extension
Answer: B
NEW QUESTION 37
Which two components does a user need to configure in IS to display Einstein product recommendation vis IS connection for sales and service cloud?
- A. Promotion
- B. Catalog items
- C. Einstein Decision
- D. Einstein recipes
Answer: C
NEW QUESTION 38
What are three areas a business user can apply custom catalog dimensions?
- A. Campaign targeting
- B. Template filtering
- C. Reporting
- D. Recipe exclusions and boosting
- E. Segmentation
Answer: A,C,D
NEW QUESTION 39
How many days after the date of upload will files be deleted from the SFTP?
- A. 30 days
- B. 60 days
- C. 180 days
- D. 90 days
Answer: B
NEW QUESTION 40
Which three components of a server side campaign can be defined by a business user?
- A. Campaign rendering
- B. Campaign responses
- C. Promoted content
- D. User attributes
- E. Experience rules
Answer: C,D,E
NEW QUESTION 41
What is the unified customer profile?
- A. A unified view of all customer activity across, websites, web applications, mobile store, call center
- B. A offline report of every visitor, customer, and user based on their interaction with your website, web application, mobile store, call center, and email received from your company
- C. A view of each visitor, customer, and user based on their behaviour on your website, with marketing emails or, with any integrated channel
- D. A profile view for administrators to see activity across all of the customer touch points
Answer: C
NEW QUESTION 42
What are the two main functions of the Event API? (select 2)
- A. Process GDPR data or deletion requests
- B. Return campaign responses
- C. Bulk load external campaign data
- D. Capture user attributes and actions
Answer: B,D
NEW QUESTION 43
Which two successs metrics can a company achieve with IS their web channel?
- A. Increase in revenue
- B. Increase in conversion rate
- C. Increase in organic search ranking
- D. Increase in first time visitor
Answer: B,C
NEW QUESTION 44
A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?
- A. Use engagement compare functionality to see the differences in key metrics and behaviours
- B. Use a segment to specify certain actions, which can be set as the goal for a campaign
- C. Use a segment to setup a filter, then use the filter in campaign statistics
- D. Use a segment to set a global goal
Answer: C
NEW QUESTION 45
......
Interaction-Studio-Accredited-Professional dumps Free Test Engine Verified By It Certified Experts: https://lead2pass.testvalid.com/Interaction-Studio-Accredited-Professional-valid-exam-test.html